When I was a Jit living over on the Northside of St.Pete, one of the first studios I learned about was Guta Sound Studios over on 1st S and 49st right before Mid Penisula.
At the time I was only around 12 but I could just imagine how much history was being made by the legendary DJ Trans & The Heavyweights featuring one of the most important DJs to the 727 the record breaker himself DJ Winn. DJ Trans had been an instrumental figure in the Florida/Miami Bass scene since the mid nineties with hits like “Rideout” that will have the whole club shaking.
Anytime “Get It Ma Get It” comes on at the club you know asses are gonna shake. In the early to mid 2000s everyone was making that club shit in Florida but know one was throwing it down like that St.Pete Bass.
Eventually reforming as the Heavy Grindaz. DJ Trans had the clubs shaking once again with “Watch Me Ride”. The crew dominated the Florida mixtape scene during the crucial early years of the St.Pete Hip Hop Scene.
After grinding with his own music DJ Winn became the premier record breaker in the South. If Winn is only spinning your joint if that shit is organic so you know he’s always ahead of the curve. He recently dropped his project “Slim Chance” which is a really motivational project featuring some of the South’s top talents.
I know after 2021 Winn is no longer Djing so if you need him to host your project I highly suggest locking that in now. Everything that DJ Trans, Winn, and the rest of the Heavyweights did is still being felt in the city today and I will always champion them.
Have you ever dreamt of a time when the city of St.Petersburg had its own day dedicated to all the great people that call the 727 home, well now thanks to DJ Don Roc and the entire $lugged $ound$ family we can now call 7/27 “Burg Day”, with this being the inaugural “Burg Day ‘21” held at the BTMVLE Studios.
Don Roc has a whole week of events planned for the city from a pool party to a celebrity basketball tournament, but the cornerstone event is the Art & Fashion show going down on 7/27.
The one to thank for putting this all together is DJ Don Rock and the $lugg$. The love they truly have for the city is unmatched and I feel now is the right time for this event to happen with all the dope creators coming together to put on for the 727. Can’t wait to see what tracks Don Roc is spinning m, hopefully we can get a live performance from her as well.
DJ Knox has been holding down the Tampa Bay Area for years now, djing some of the biggest clubs and venues in the whole Bay Area. It seems like a no brainer for him to DJ the inaugural event, bringing that legendary status to the set list.
Some of the major collectives in the St.Pete Hip Hop scene will be represented starting off with Zhudaru. I know for sure Acoupstix will be gracing the BTMVLE stage for the first time so I am hype to see him finally perform at the studio. Who knows what other Zhu members pull up but I am sure there will be a few surprises.
Onlyonetwo will be representing the $evaw Wave$ family. He’s got a busy week ahead of him with his Bday party having later this weekend but either way, any performance from the homie is can’t miss. Hopefully Wrecka is in the building so they can perform that new song they have been teasing.
Sean.MP3 and Pink Lemonade will be performing a futuristic set, repping 40BandCulture. I saw them perform at NLV summer fest and they went brazy, so I could only imagine what they would bring to this set. Can’t wait to see “Stop Talking” performed live.
Since the event is at home base you know the $lugg$ have got to rep the set. Hopefully we get a full “Good Fellas EP” live performance of the entire project that would be dope. I know the $lugg$ have been at the Zhudio recently so maybe we can get a sneak peek at a new joint.
The highly anticipated “$lugg Gxd$ II” from myself & Cvpi is dropping on 7/27. It would be really dope if we could do a small set to show love to all the legends that put on for the 727 and allow us to do what we do today. We really do this shit because of y’all. Take a $lugged out voyage through the history of St.Pete Hip Hop.
I personally will be showing love and reppin Local Muzik the entire event but who knows what special guests might pull up to the event. Jit might have a couple surprises up his sleeve.
Some of the biggest brands in the city will be on display at the event. Blxckamir will have a booth set up with their last few collections for sale. The “Self Love” hoodie and sweats are def a vibe.
Baddie Tingzzz will have a booth set up with a few of her latest pieces available for purchase. After all we all know it’s a baddies world.
Fetti Apparel will have a booth up showcasing their latest pieces. The shorts come in various different color ways. The way the Fetti logo hits on the shorts is simple but just enough to make a statement.
The pop up marathon continues for Cowboy By Takeo. Word on the street is black logo tees featuring red and blue will be available as well as a few of the other pieces you have come accustom to seeing at the last few Cowboy Pop Ups. Now is your chance to pick up some of the pieces you might have missed out on at the previous events. Everyone that wants Cowboy will be able to get Cowboy.
The “Fuck Tha Feds” tees are going fast, and with the announcement of a black color way the demand is only gonna go up. Balaclava Boys will also be dropping a new piece as well that might be one of my favorite drops from them so far, this one is super limited so don’t sleep. Gun plushies will also be available so beef up your accessory game with the armory.
$lugg gear will be available. A fresh batch of $lugg hats are available so don’t sleep, they are definitely a 727 statement piece. Not sure how man FL ID tees are available still but I am quite confident some “Burg Day 21’” merch will be for sale from $lugg.
Rico Painted It will be one of the visual artists showcasing his work. I love the themes he usually works in combining hip hop icons with cartoons was a really dope take. This new Tupac piece is the one he will have on display at “Burg Day” so pull up on the homie for sure.
My brother Raheem the Abstract Poet will have a few of his pieces on display. Raheem is hands down one of my favorite artists in the city and no one is touching him when it comes to the collage work.
Before The Storm will also be showcasing their art and clothing at the event. Chad, Laurent, and Raheem all have very different styles but when they form together as BTS Studios they be on some Voltron shit.
With so much dope talent in the building this no doubt will be the biggest event of the year. This being the inaugural event it will be a special one as well as the potential it has to become an annual event honoring and showcasing the 727s brightest and best.
Robert Gallardo is embarking on his biggest project yet, solving homelessness through design with “no more land”.
I am not quite sure if the concept of solving homelessness has been brought up to me in many years or even in my life time. One would think this would be one of the most important achievements to be made in human history so why hasn’t it been done yet. The selfishness of the world I feel is one reason for that but also I feel possibly it has to do with the right minds on board and right technology available.
These “paraSITE” homeless shelters took the concept in the right direction. What if you were able to carry around an inflatable shelter via a backpack or even a device that would open it up. If designed with the correct materials this could be the first huge step in fighting the issue. The shelter would have to be able to protect the inhabitant from harsh weather conditions as well as intruders, so I am not sure how practical the inflatable material would be, maybe if it was able to harden after being fully inflated it would be the perfect portable shelter.
This nomadic furniture by Studio Makkink & Bey also brings up the concept of a portable shelter. The blanket like material would be really help with travel during those cold winter months, also acting as a bed and comforter once fully deconstructed. Since the person is essential wearing the furniture it would be easy to set up shop anywhere you want as long as the material is lightweight. This could also cut down on the amount of items one would have to lug around from place to place, solely focusing on the essentials.
It is important to look at what techniques from the past worked for past generations to survive. Back in the day the design of your clothes and tools mainly tied into the weather of the region. I am not sure people nowadays would have to use the water carrier and straw materials to survive in the world at this time but it never hurts to get back to the basics when looking for inspiration.
This almost hammock like shelter designed by Rob Sweere is a step in the right direction. If you could combine the aspects of the paraSITE shelters with this “Hub” shelter you might find the key. The structure of “The Hub” seems to contain that sturdiness needed for harsh conditions but the size could also be a hinderance. Like stated previously if you were able to maybe compact the structure into a smaller device or even piece of furniture it would be much more accessible and travel ready. Also in harsh wind conditions you would have to possibly set up in a different location.
This concept for me is taking the idea of the paraSITE shelters to the next level. Possibly if you were able to fully enclose the structure, forming a protective wind orb around the host, this could potentially be the ideal design. Now the only problem would be setting it up without wind or having the proper tools to be able to set up camp.
The concept of homelessness I feel I just something we as a society has just accepted is a part of life instead of trying to give everyone a shelter. Shouldn’t a basic human right be having a place to call your own, even if it’s just a inflatable device that forms around you, it’s still a shelter and better than being out in the cold. This project is a tough task, but I know Rob will surround himself with the best team and the best resources to bring his vision to life. Thank you for bringing this projects to life.
To bring their “Florida Jit” fitted collab full circle, the homies at REACH are doing a “Vice City” Pop Up with the man himself Smokepurrp at 305 Kicks, right in time for Rolling Loud Weekend.
To go along with the “Florida Jit” fitted cap, REACH unveiled a small companion capsule featuring a “Vice City” tee and shorts to make the complete Jit Fit. I support anything Made In REACH so Jit will definitely be picking up the entire capsule if I can get my hands on it.
I am trying to beef up the amount of white pieces I have in my wardrobe, so this new “Vice City” tee will fit right in. You can rock this shirt with or without the fitted but the hat makes the complete Jit Fit. This piece is essential for any beach day or summer function.
The red “Script” shorts from REACH are hands down my favorite shorts I own, and I am sure these new “Vice City” ones will be no different. The black color way and minimalist approach allows these shorts to be rocked with any fit.
This fitted right here mane is can’t miss. The “Cigar City Champions” is still my fav because that’s what made me first love REACH but being Jit Camp I def need one of these. These caps are essential for any “Florida Jit”.
I personally can’t make it to the Pop Up so hopefully Jit can get his hands on the capsule, but if you happen to be in the 305 for the weekend festivities, I would highly recommend pullin up on my bruthers and show love. Everything is Made In REACH.
After the huge success of the Pop up at Another Barely Legal Show, Night Air is gearing up for a Pop Up of their own at The Factory St.Pete on 7/28 from 5 to 9 P.M.
The pieces I am most looking forward to at the pop up are the all around N/A logo print surrounding the entire piece. See on Kid Dre and Flex Winter this is definitely an essential for any supporter of the brand.
The “Deck Of Heart” sweatshirt is definitely gonna be the vibe once winter comes, so stock up now before they gone. My favorite is the red color way.
I also plan on picking up the classic Night Air black hat to go along with my all around logo piece. If the X-Ray tee in the purple color way is available I plan on picking up that one as well. Anytime Night Air uses those 50s style comics on their pieces they have my money, I def love the vibe. Would def like to see a restock on the “Missin The City” drop that piece a favorite, I would love to see it make its way onto a midnight blue tee.
Thriftkiss will also have a few racks on display with some product available at the pop up. As you can see Landkiss is definitely applying that pressure. I am more looking to stock up on N/A gear but I will for sure scope out some gems at the thrift rack
Pretty much any piece featuring the Night Air logo is a must. I would definitely like to see the brand get some more love over in the 727 and I for sure feel this pop up is gonna do that.
Richie Guapo is showing the world how Florida keeps it Trill, with his new brand PERM$ Skateboards.
Skate brands are nothing new to the street wear game but the Trill element Richie Guapo brings to the game, adds a new element to the sub genre. If anyone was gonna make a Trill brand it would have to be Guapo, his EP “Hot Boy Summer” is a FLA Underground Hip Hop classic and is widely recognized with bringing back Trill especially when it comes to FLA.
My personal favorite tee so far is the black tee with that classic PERM$ logo on the front. That purple and gold just hit different on the black. This one is essential for any Tampa Bay Jit on their Trill shit.
The blue on these tees is something I don’t think I’ve quite seen before. It’s got that old school bowling ball look, which definitely adds to the Trill vibe. I also really respect how first and for most this is a skate brand, keeping it true to all three elements that make up the brand Florida, Trill, and skating.
I am pretty sure the green color way is sold out at the movement but fingers crossed on a restock. This one has that old school pool table felt material color to it. Reminding me of the classic 8ball and MJG cover. The red on the PERM$ logo just has a different vibe on this piece.
You can never go wrong with a white tee. That purple and gold really shines on this piece. I am trying to beef up my white tee game so this simple PERM$ logo tee might be the latest piece I add to my collection.
Just in time for the highly anticipated “Hot Boy Summer 2” Guapo is dropping the official tee shirt for the album, featuring the track list on the back. You definitely don’t want to miss out on this historic tee, I am sure once it’s gone it’s gone.
I am really hype that someone else in the Tampa Bay Area really feels as strongly as I do about keeping it Trill. PERM$ is keepin it Trill in the 813 and Prx Jit is holdin it down in the 727. Together both brands are proving FLA can still keep it Trill.
On the “Love Dies Too EP”, Baewxlff brings a slugged Cloud Rap to the Tampa Bay Hip Hop scene.
The airy vibe of Cloud Rap is something I have always felt Tampa Bay Hip Hop should tap into, especially since it’s my favorite sub genre. I really dig the more washed out synth vibes used on “Forever, Ever?”. The slugged out vocals are dope addition to the track. I could see this track being used in a Safdie Bros film.
“Muse” is a little bit more laid back than the first track. The vocals on this one have a little bit of a Lil Ugly Mane vibe, mixing the Trill with the Cloud.
“Pleasure” featuring Lil Scumbag is my favorite track on the project. The hook is for sure a standout. I would really love to see what Baewxlff & Lil Scumbag would do with a full project or small EP. The city needs a video for this one.
Baewxlff and Lil Scumbag run it back on “Cobain”, another standout joint on the project. This one is super slugged out, I really dug the middle portion on the track, the way Lil Scumbag pronounces “I” with that slugged out reverb added to it is a vibe for sure. Shout out to Sean.MP3.
“Off It” adds a little versatility to the album, with more upbeat production, but the vocals are still slugged out. The hook is really catchy and almost has an anthem vibe to it. If this shit came on at a show it would be lit for sure.
“everythingisgonnabealright“ featuring Cogi was a nice way to end out the project, with the most slugged out vocals we have heard so far. The final verse on the track was really inspiring. At the end of the day everything is gonna be alright!
Really love the Slug Rap & Cloud Rap elements Baewxlff is bringing to the scene. I am highly anticipating a full project or collab project from the homie. Would love to see him drop a brazy instrumental album on some Clams Casino “Rainforest EP” vibes. If your in Tampa definitely slide through to the Sound Gallery for any production or engineering needs the homies got you.
The good people at Garbäj are back, blessing us with some new gear for the summer time with a tie dye drop as well as a tube top and muscle tee release,
Tye dye is having a bit of a renaissance lately so I am glad to see Garbäj showing their take on the tie dye tee. I have never seen the method they used done before, with instead of the whole piece being one or two colors the whole piece has various splotches. That yellow color way hits a different but I will probably end up picking both pieces.
Being in Florida, muscle tees and tanks are essential. We must stop Caustic Castle at all cost so now you can rock your “Boycott Caustic Castle” shirt in the heat. This more navy color way is a great addition to the already classic OG “Boycott Caustic Castle” shirt.
Finally tube tops will be available for the first time. Adding into that cool summer vibe, the tops are hand printed and sewn with water based inks using recycled fabrics that are (100%) cotton. This yellow color way is really dope, I love how much Garbäj has been incorporated yellow lately.
The world of Garbäj is opening up more and more. I am very excited to see what the future holds as well as what new gear becomes available down the road.
Building off of their game changing “Cigar City Champions” Devil Rays fitted, the homies at REACH are back applying that pressure with a fitted any “Florida Jit” can get behind.
Inspired by just Jit activity in general as well as the Smokepurrp album with the same title, the fitted comes in two colors ways Black and Vice City Blue. Personally I am a die hard Rays fan and won’t rep any of their rival teams, but since the “Florida Marlins” don’t exist any more and I am Jit Camp it seems like a no brainer.
The black is pretty much rockable with any fit. I like how the side embroidery pops more on the black, with small hits of pink, blue and green. Anytime REACH uses a hand or any grabbing image to signify the brand I think that is the dopest shit, similar to their game changing Air REACH campaign.
The “Vice City Blue” is probably the most have one if I had to pick out of the two. The pink and blue together just hit different. Again I am in no way a Marlins fan but this fitted is so dope imma still pick it up no bap.
Overall amazing release as always from the homies over at REACH, every drop is a statement piece. Can’t wait to see the commercial they got lined up for the roll out featuring Smokepurrp, on some Florida shit. Big shout out to REACH for always holding down the Tampa Bay Area no matter what. Everything is Made In REACH!
Anita’s Raspados is bringing the traditional Mexican shaved ice dessert Raspados to the 727!
The name raspados comes from the utensil used to shave the ice a raspar or shaver. The ice creates a cool refreshing sensation that doesn’t leave you full or sluggish like other cooler desserts. You can see why the delicious dessert is a staple at Mexican stores, markets, and street vendors as a great way to cool down on a hot day. Anita’s is the first location in the St.Petersburg Area serving traditional raspados
Anna the owner of Anita’s is using the freshest and healthiest ingredients to create the traditional flavors we all know and love like strawberry, mango, and pineapple, but she is also experimenting with some new flavors like the new Matcha raspados featured above. I would love to see maybe a strawberry kiwi or prickly pear flavor added to the menu or even as a special. With raspados the flavor combinations and additions are endless.
Anita’s Raspados is planning a grand re opening on 7/15 to show the entire St.Petersburg community how special raspados can be for everyone. Anna and the rest of the family have been hard at work honing their craft in preparation for the event. So come out to Anita’s Raspados on 7/15 to cool down and enjoy a refreshing Raspados.